Vol. 12, Special Issue 9 (2023)

This study examines the effectiveness of advisory services provided by Agri-input dealers to farmers which was conducted in West Godavari district of Andhra Pradesh. Samplings were taken up from 4 Villages of 2 Mandals based on intensity of activities by Agri-input dealers. 120 Villagers were selected from 4 villages by Dis-proportionate Random Sampling. The collected data was tabulated and analyzed with the use of suitable and appropriate statistical tools and techniques. This study depicts the Agri-input dealers had high and positive impact on use of Agricultural and market information whereas moderate level of impact has been observed on economic, social and psychological impact.