Vol. 11, Special Issue 4 (2022)

Commercial dog breeding in Kerala is a promising business that has the potential to eliminate youth unemployment and serve as a means of livelihood. However, the state lacks an authentic information on the profile of commercial dog breeders engaged in this business. In light of these facts, the present study was conducted to identify the socioeconomic and socio-personal profile characteristics of commercial dog breeders od Kerala. The study was conducted following ex-post facto research design on 60 commercial dog breeding units randomly selected from the Thrissur and Ernakulam districts of Kerala. The data collection was done using structured pre tested interview schedule. The findings of the commercial dog breeder profile revealed that all commercial dog breeders were men, with the majority being middle-aged and graduates. The majority of them were businessmen, followed by farmers and private employees. The significant majority of commercial dog breeders were married and had a nuclear family of no more than five individuals. In terms of housing, the majority of them own a home. Half of the commercial dog breeders has a medium level of annual income with 2,00,000 to 5,00,000 lakhs Rs, while 46.66 per cent had a high annual income of more than 5,00,000 Rs. The present study threw light on the general scenario on the commercial dog breeding units in Kerala, which shall act as a benchmark for further diversified research in this sector.