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Vol. 10, Special Issue 12 (2021)

Use of social media for technology dissemination as perceived by farmers

Author(s):
Kinjulck C Singh, Chandrajiit Singh, Sanjay Singh, KS Baghel, BK Tiwari, AK Pandey, MK Mishra and Sandeep Kumar Sharma
Abstract:
This study was conducted to know the extent of use of digital technology on farmers. It also finds out the impact of digital technology on problem solving behaviour of farmers. Results show that more than 90 queries were raised by the farmers on various aspects like insect pest management, varietal recommendations, weed management, weather information, crop replacement, crop rotation, organic farming, farm machinery, market access, processing, secondary agriculture and Government schemes & plans to get benefit. These queries were resolved by scientists in order to maintain efficiency and motivate farmers to clear their doubts. Some of the queries were repeated by the farmers which show their inability to identify the problem and lack of self-confidence. An analysis of promptness of solution to queries revealed that farmers get solutions of problem immediately which ranges up to 48 hours.
Pages: 393-396  |  284 Views  94 Downloads
How to cite this article:
Kinjulck C Singh, Chandrajiit Singh, Sanjay Singh, KS Baghel, BK Tiwari, AK Pandey, MK Mishra and Sandeep Kumar Sharma. Use of social media for technology dissemination as perceived by farmers. The Pharma Innovation Journal. 2021; 10(12S): 393-396.

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