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Vol. 13, Issue 1 (2024)

Analysing factors influencing the pesticide business among the intermediaries in Khordha district of Odisha, India

Author(s):
Dipankar Muduli, Shubhaom Panda and Sanjeeta Biswas
Abstract:
The intermediaries involved in pesticide business have been very vulnerable because of the dynamic market condition, competitiveness and climatic aberrations. There is a need to investigate the factors influencing the chemical and bio-pesticides business in the state of Odisha. Khordha district of Odisha was conveniently selected for the study. Snowball sampling method was followed during the research for the identification of sample business intermediaries viz. dealers and retailers. 27 number of intermediaries including dealers and retailers were taken as the sample for the study. For the analysis of the objective, major variables were identified with the help of literature review which were then analysed with the help of Multiple Regression Analysis. ‘Average farmers served per day (numbers) (13.188)’, ‘dealership of chemical pesticides-based companies (numbers) (10.577)’ were found to be positive predictors determining the overall annual business turnover of intermediaries in the study area with one percent and five percent of probabilities, respectively. ‘Average farmers served per day (numbers) (6.927)’ and ‘dealerships of Indian companies (numbers) (9.937)’ were found to be the major factors influencing the chemical pesticide business in the study area. ‘Villages served (numbers) (0.188)’, ‘Dealership of bio-pesticide based companies (numbers) (1.189)’ were found to be the major predictors for the bio-pesticide business in the study area.
Pages: 01-04  |  238 Views  168 Downloads


The Pharma Innovation Journal
How to cite this article:
Dipankar Muduli, Shubhaom Panda, Sanjeeta Biswas. Analysing factors influencing the pesticide business among the intermediaries in Khordha district of Odisha, India. Pharma Innovation 2024;13(1):01-04.

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