Vol. 8, Issue 4 (2019)

Author(s):
Suresh K Sharma and T Bhattacharjee

Abstract:
A Times of India report in May 2015 that alcohol consumption in India has risen by 55% over a period of 20 years. More worryingly, the young are getting initiated to alcohol much earlier, while more women are indulging in hazardous and binge drinking. study aim to explore the consequences that will stimulate for alcohol consumption i.e. alcohol expectancy among students. It will help us to prevention of alcohol abuse in students. The purpose of this study to assess the perception about Alcohol intake and expectancy of effects of alcohol among Undergraduate Students from Medical, Nursing and paramedical Courses. A non-experimental comparative research design adopted to carry out the study. 100 undergraduate students are selected by non-probability Cluster Random Sampling techniques from various health facilities from Pune city. Standardized Questionnaire on perception about alcohol as alcohol expectancy given by Christiansen 1982 was used for data collection. Demographic profile shows that majority of the samples are belong to 18-20- and 22-24-years age group. Majority of the students’ parents 64% are drinking alcohol and having friends as 81% who are drinking alcohol. Prompt reason for starting alcohol is peer pressure in age group 10 to 17 yrs. Students are thinks that reason for alcohol drinking is Pleasure, High mood, forgetting current life troubles etc. study shows that that out of 100 samples majority of the students perceive that alcohol is not powerful agent that make global positive transformation. majority of the students perceive that Alcohol can enhance or impede social behavior. students perceive that Alcohol can enhance or impede social behavior. students perceive that Alcohol can enhance sexuality. students think that Alcohol Leads to Deteriorated Cognitive and Behavioral Function. students perceive that Alcohol enhance arousal. students perceive that Alcohol Promotes Relaxation or Tension Reduction. Findings shows that most of the students are assuming that alcohol promote relaxation and reduce the tension, increase arousal and enhance sexuality. This type of behavioral effects of alcohol and decisions regarding alcohol use among Students will promote the students to drink alcohol. Herewith we can’t deny that students are aware that alcohol deteriorated cognitive and behavioral function. Perception about alcohol intake among undergraduate students is not significantly associated with demographic variables. Study conclude that perception about alcohol intake will be significant variable to prevent the alcohol addiction among students.