Vol. 11, Special Issue 9 (2022)

Author(s):
Dr. Bhabesh Chandra Das and Dr. Suman Sant

Abstract:
A nation’s ability to generate a steady stream of business opportunities is possible when its people take to entrepreneurial activities. In recent days, there has been an increased entrepreneurial effort in the field of Organic Farming. In the last two to three decades, the organic livestock farming is increasing at rapid pace worldwide due to demand of organic milk, meat and eggs products. This is happening due to increased health concern of the people over quality of milk, meat and egg products produced under intensive system of production which uses various pesticides, insecticide, chemicals, drugs and hormone residues. Organic livestock farming is also becoming popular in India due to its advantages of traditional production system which heavily rely on organic inputs and increasing awareness level of the people about quality food. In order to understand the entrepreneurial behavior and knowledge level of Veterinary student of Odisha towards organic livestock farming, the study was carried out with 40 post graduate and 40 undergraduates (final year)students in the year 2019-20. The study revealed that the majority (58.75%) of the students are from urban background and 80% of their father’s education is above college level. 35% of the students’ family income is within Rs. 2,00,000 - Rs. 3,00,000. It was found that the main aim of the students joining in the course is service (77.5%) and only 32.5% of the respondents assist their family members in livestock activities and most of them provide assistance in health care management. The respondents have selected commercial poultry farming as preference number one for entrepreneurial choice. Besides, it was found that majority of the students have good knowledge about the breeding, feeding, health care management of animals under organic livestock farming, however, they have a very poor knowledge about the certification process of organic products.